Ideal customer profile
Build a clearer picture of the customers your business wants to reach, so you can make more informed decisions about your branding, content, marketing and customer experience.
You’ll complete a questionnaire covering your customers’ demographics, purchasing behaviours, pain points and psychographic information. I’ll use your responses to create 1 personalised customer profile delivered as a 2-page PDF.
What’s included
A clear customer overview
Relevant demographic information
Purchasing and product-use behaviours
Needs, priorities and motivations
Pain points and frustrating interactions
Positive or joyful interactions
Customer communication notes
Practical insights to guide your marketing and messaging
Service price
$75, paid in full at checkout.
Please note: The profile is based on the information provided through your questionnaire. Independent market research and external customer surveys are not included.
Build a clearer picture of the customers your business wants to reach, so you can make more informed decisions about your branding, content, marketing and customer experience.
You’ll complete a questionnaire covering your customers’ demographics, purchasing behaviours, pain points and psychographic information. I’ll use your responses to create 1 personalised customer profile delivered as a 2-page PDF.
What’s included
A clear customer overview
Relevant demographic information
Purchasing and product-use behaviours
Needs, priorities and motivations
Pain points and frustrating interactions
Positive or joyful interactions
Customer communication notes
Practical insights to guide your marketing and messaging
Service price
$75, paid in full at checkout.
Please note: The profile is based on the information provided through your questionnaire. Independent market research and external customer surveys are not included.