Brand discovery session
For new or evolving businesses that need clarity around their brand before investing in design, marketing or content.
Through a detailed questionnaire and 90-minute consultation, we’ll explore the foundations of your brand, including your purpose, audience, positioning, personality and preferred visual direction. You’ll then receive a professionally presented 5-page summary to guide your future branding and marketing decisions.
What’s included
Pre-session brand discovery questionnaire
90-minute online or in-person consultation
Discussion of your business background, offering and future goals
Exploration of your ideal audience and their needs
Clarification of your brand purpose, values and personality
Identification of your key points of difference
Discussion of your desired brand positioning
Preferred visual direction, including colours, fonts and imagery
Practical recommendations for developing your brand
Professionally presented 5-page brand discovery summary supplied as a PDF
1 revision round for factual corrections and minor clarifications
Your 5-page brand discovery summary
Brand foundations
Ideal audience
Brand positioning and points of difference
Brand personality and visual direction
Recommendations and next steps
Service price
$300, paid in full at checkout.
Before we begin
You’ll need to complete a detailed brand discovery questionnaire before your consultation. This will help me understand your business and allow us to make the most of our 90-minute session.
The session can be held online or in person within the included Canberra service area. We’ll arrange a suitable time and location after I receive your completed questionnaire.
What happens next?
After receiving your payment, I’ll send you the brand discovery questionnaire and instructions for booking your consultation.
During the session, we’ll work through your business foundations, audience, positioning, personality and visual preferences. I’ll then bring everything together in your 5-page brand discovery summary.
You’ll have 1 revision round to request factual corrections or minor clarifications before the document is finalised.
Important information
This is a strategy and discovery service. It doesn’t include logo design, finished brand collateral or the development of a complete visual identity.
Visual recommendations provide general creative direction rather than a finished colour palette, font system or mood board.
Business naming, tagline development and detailed market research aren’t included.
For new or evolving businesses that need clarity around their brand before investing in design, marketing or content.
Through a detailed questionnaire and 90-minute consultation, we’ll explore the foundations of your brand, including your purpose, audience, positioning, personality and preferred visual direction. You’ll then receive a professionally presented 5-page summary to guide your future branding and marketing decisions.
What’s included
Pre-session brand discovery questionnaire
90-minute online or in-person consultation
Discussion of your business background, offering and future goals
Exploration of your ideal audience and their needs
Clarification of your brand purpose, values and personality
Identification of your key points of difference
Discussion of your desired brand positioning
Preferred visual direction, including colours, fonts and imagery
Practical recommendations for developing your brand
Professionally presented 5-page brand discovery summary supplied as a PDF
1 revision round for factual corrections and minor clarifications
Your 5-page brand discovery summary
Brand foundations
Ideal audience
Brand positioning and points of difference
Brand personality and visual direction
Recommendations and next steps
Service price
$300, paid in full at checkout.
Before we begin
You’ll need to complete a detailed brand discovery questionnaire before your consultation. This will help me understand your business and allow us to make the most of our 90-minute session.
The session can be held online or in person within the included Canberra service area. We’ll arrange a suitable time and location after I receive your completed questionnaire.
What happens next?
After receiving your payment, I’ll send you the brand discovery questionnaire and instructions for booking your consultation.
During the session, we’ll work through your business foundations, audience, positioning, personality and visual preferences. I’ll then bring everything together in your 5-page brand discovery summary.
You’ll have 1 revision round to request factual corrections or minor clarifications before the document is finalised.
Important information
This is a strategy and discovery service. It doesn’t include logo design, finished brand collateral or the development of a complete visual identity.
Visual recommendations provide general creative direction rather than a finished colour palette, font system or mood board.
Business naming, tagline development and detailed market research aren’t included.